Campaigns

Modern companies, in their customer service and support areas, manage different types of inbound, outbound, or blended (inbound/outbound) campaigns for interaction with current and potential customers. Each campaign has a specific objective and uses different management strategies to achieve results. Some of the most common types of campaigns in companies are:

• Telemarketing

• Customer Service

• Help Desk

• Telesales

• Telephone Survey

• Meeting or Appointment Scheduling

• Debt Collection

• Advertising for a brand or even remote prospecting or sales

• Appointment Setting (e.g. for medical offices)

• After-sales Service

• Information Hotline established after any event (e.g. air disaster)

• Conducting surveys

• Government

• CCO/BPO Outsourcing

In Sagicc, campaigns allow the organization of company resources (channels and team personnel) to achieve service goals and objectives. Through the side menu, you can access the Campaigns module.

Sagicc will take you to a list where you can navigate through all existing campaigns on the platform. For each campaign in the list, you can see basic information such as the name, responsible supervisor user, status, and creation date. By clicking on the Add Campaign button (in the upper right corner), you can access a form to add a new campaign to the platform.

By clicking on Edit (in the Options column), you can access the configuration of a specific campaign and modify it. Also, from Options, you can Disable or Delete a campaign.